Tabbed the top-selling dealership in Tennessee for Dec. 2015, Rockie Williams' Dodge, Chrysler, Jeep, Ram breaks ground Wednesday in Mt. Juliet for a new state-of-the-art facility unlike any in the area.
Their current location is at 1700 West Main in Lebanon. The 2 p.m. groundbreaking will take place on 13 acres located on Pleasant Grove Road in South Mt. Juliet, near Providence MarketPlace. Eight of the acres are former City of Mt. Juliet property, and they recently purchased five adjoining acres to increase their footprint on Pleasant Grove Road.
Chrysler representatives, owner Rockie Williams, General Manager Billy Mullinax and other VIP's will be at today's groundbreaking, as well as Mt. Juliet city officials, according to Rockie Williams' representative Paul Hughes, with Cornelius & Associates.
The new facility is one of a kind, he said. It will be 46,000 square feet with "every modern convenience to customers." It will also initially bring 30 additional jobs.
"And within a couple months more than likely additional jobs will be added," Hughes said.
The new facility will hold 700 new and used cars, and have an astounding 1,200 parking spaces. Hughes said customer satisfaction and comfort are most important on their minds with a planned play area for children, a customer lounge that "caters to all needs," and a shuttle service to Providence shopping and recreational areas while cars are serviced.
A unique proponent in the facility is a possible indoor nature trail.
Hughes said the dealership's owners looked "for years" all over Wilson County for a site location.
"They really wanted to maintain their loyal customer base," he said. "And we needed a place with good egress and ingress, which this site has. And everyone knows Mt. Juliet is just exploding."
Construction is slated to be completed late fall 2016, and at this time, according to Hughes, the decision of what to do with the existing location is still being decided. Current plans are to continue operations there.
Hughes noted Rockie Williams' Dodge, Chrysler, Jeep Ram is the "original no hassle dealership in Middle Tennessee."
"This concept has helped them grow by several hundred percent in the last five years," he said.
Hughes added car sales have skyrocketed, and 2015 was a "very good year generally."
Writer Laurie Everett may be contacted at firstname.lastname@example.org.