The fair program book has been described as a map of the Wilson County Fair. It literally lists, describes, and explains all the happenings during the nine-day extravaganza.
Putting the book together is no easy task requiring months of work and many long hours of press time at The Post.
Advertising sales, gathering information, layout and design, proofing copy, pre-press preparation, printing and distribution represent the core areas necessary to complete in order to get the almost 1.5 pound product into the hands of readers and Fair goers.
Were pleased to have the opportunity to work with The Wilson Post this year as our partner in publishing the 2012 version of the Wilson County Fair Program.
This program book is a very important part of the success we realize each year at the fair. Thanks to those who place advertising in this publication, thousands get to learn about all the contests, events and the many good things that happen at our fair, McPeak said.
Matt Garrett, chief executive officer of MainStreet Media, the parent company of The Wilson Post, said working with the Wilson County Fair in what he described as a hand-in-hand partnership was an honor for the local newspaper.
The Wilson County Fair is an institution. It is a blue ribbon event that in many ways brands our local community.
Its about everything local, about family and about showcasing the best we have to offer here in Wilson County.
We are so very pleased to be involved with the volunteers who have dedicated themselves to making this extraordinary event among the best in the nation, Garrett said.
The fair program book is to be distributed in newspapers and at certain other venues including retail stores, local businesses, and other places throughout Wilson County. The program book will likely reach more 75,000 readers.
The program book, largely because of its shelf life and the specific information provided in its content, is viewed annually as a viable and cost prudent means to distribute an advertising message.
Those who may be interested in advertising in the 2012 edition of the Wilson County Fair program book or on the Fair website should call the offices of The Wilson Post at 444-6008.